Marketing
Global Payments has a staff of marketing and communications professionals with expertise in all aspects of marketing, from strategic planning and research to the tactical approaches of direct mail programs.
Global Payments’ Marketing Department is adept at solving specific marketing problems using full branding and identity campaigns or small promotional projects, and has additional capabilities in the following marketing and communications functions:
- Advertising creation and media placement
- Collateral materials development
- Corporate identity and product branding
- Direct marketing programs
- Internal and external communications programs and projects
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- Public and media relations
- Sales promotion
- Trade shows and related promotional programs
- Special events
- Internet/Intranet/Web site communication
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